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Vax celebrates 40 years of innovation

by Becky Cleary | Apr 3, 2020

When floorcare brand, Vax, reached its 40th anniversary, it wanted to mark the milestone with a campaign that would position the brand at the forefront of innovation and increase engagement with house proud Brits. The 40th anniversary campaign centred on a highly...

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Vax pioneers the next generation of cordless vacuums

by Becky Cleary | Apr 3, 2020

The launch of the Vax Blade cordless vacuum cleaner signalled a shift change in UK floorcare innovations. Marking the next generation of cordless vacuums, designed specifically to meet changing consumer needs, Vax was eager to showcase the capabilities of the new...

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Championing the voice of the over 60s

by Becky Cleary | Feb 4, 2020

In the run up to the General Election, Churchill Retirement Living was keen to steer the debate towards the older electorate and champion the voice of the older voter. A heavy-weight, research-led campaign was conducted to gain pre-election insight into the views of...

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Positioning GDHV as a leading manufacturer of heating solutions

by Becky Cleary | Feb 4, 2020

Glen Dimplex Heating & Ventilation (GDHV) wanted to further cement its position as a leading designer and manufacturer of sustainable, efficient and innovative H&V products amongst B2B audiences, while making its core consumer brands – Dimplex, Valor and...