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The Face Behind The Brand: Five Tips for Giving Great Press Interviews
While the coronavirus pandemic has completely changed the way we live, an unintended plus has been the democratisation of press interviews – presenting a unique opportunity for businesses to step up their profile-raising PR activity like never before.
Keeping contact, at a distance: the new relationship between PRs and journalists
One of the most important aspects of any PR professional’s role is establishing key relationships with the media.
Hacking into the Newsjacking Opportunity
It’s an everyday PR conundrum. You get into work with a busy day of activity planned only to pick up your morning paper while drinking your first of many cuppas to find an oh-so relevant comment opportunity for your client, one which simply can’t be missed.
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